Internship Experience

Digital Marketing Intern | Dittoe Public Relations

August – December 2026 · Hybrid

During my Fall 2026 internship at Dittoe Public Relations, I gained hands-on experience working on digital marketing initiatives for a variety of clients. I contributed to social media strategy, creative content development, competitor research, community management, and campaign planning.

This experience allowed me to apply my academic knowledge in a professional agency environment while developing my skills in marketing, communication, creativity, and collaboration.

Projects & Contributions

Roberts Camera

Creative Content Development

Contributed to the creative development of Roberts Camera's holiday gift guide by creating visual template concepts and exploring design directions that aligned with the brand's identity and audience.

Competitor Research & Social Media Strategy

Conducted competitor research for Roberts Camera, Used PhotoPro, and Rental House Indy. Analyzed social media platforms, engagement trends, posting activity, and high-performing content to identify insights that could support social media strategy.

Community Management

Supported social media management by monitoring comments, direct messages, mentions, and tagged content. Engaged with relevant audiences and helped maintain an active and professional online presence.

Skills Developed

  • Social Media Strategy

  • Competitor & Market Research

  • Content Creation & Graphic Design

  • Copywriting & Brand Communication

  • Community Management

  • Audience Engagement

  • Campaign Planning

  • Creative Direction

  • Professional Collaboration

  • Incorporating Feedback

Penrod Arts Fair

Social Media & Audience Engagement

Contributed to social media community management and audience engagement, helping maintain the organization's online presence and interactions with its audience.

Content & Campaign Development

Supported social media copywriting, creative concepts, and campaign planning to help communicate the organization's events and initiatives.

Professional Growth

My internship at Dittoe Public Relations strengthened my understanding of how digital marketing works in a professional agency setting. Through working across different client accounts, I developed a better understanding of brand communication, audience engagement, creative strategy, and the importance of research in marketing decisions.

I also gained experience collaborating with a professional team, incorporating feedback, and adapting creative work to meet client needs.

This experience helped me grow both professionally and creatively while building skills I can carry into future opportunities in marketing, business, and communication.

We align technical insight with disciplined execution to provide measurable gains across operational, financial, and strategic domains.